DB Sports AG
Tel: +41 44 683 22 00
Fax: +41 44 683 22 01
USE OF PERSONAL INFORMATION
a.) The personal information we process
DB Sports AG collects and processes personal information which is provided by you or which is originated through the use of our online shop or in the context of your other contacts with us, for example:
- Surname and first name
- Address (delivery and billing address)
- Phone number(s)
- Email address(es)
- Date of birth and age
- Language preference(s)
- Customer account information
Order and payment information:
- Credit card and account information
- Shopping cart information (including order date, order time, type, quantity and value of the ordered goods, shopping cart, cancelled shopping cart, order history, etc.)
- Payment information (payment methods used, paying agent, invoice date, payment behaviour, information on any dunning and collection procedures, etc.)
- Information about newsletters, advertisements, etc. you have subscribed to
- Customer account information (an overview of the customer account information can be found in the “My account” section of the online shop)
- Customer service information (contacts, complaints, returns, etc.)
- Customer service information (contacts, inquiries, helpdesk interactions)
- IP address of your technical devices;
- Usage data resulting from your use of the online shop (such as frequency and duration of visits, time and date of visit, preferred settings, search terms and results, etc.)
- Any other data necessary for processing the business relationship or responding to an enquiry. The processing of data also includes the collection, storage, use, modification, transmission, archiving and destruction of personal information collected.
b.) What we use personal information for
DB Sports AG can process personal information for the purposes explained below. The processing is carried out to the extent necessary for the respective purpose in each individual case.
First of all, DB Sports AG processes your personal information for the purpose of contract and order processing, such as sending order confirmations or shipping notifications and any other necessary communication within contract and order processing, the delivery of ordered goods to you, communication with you in the event of changes in offers, delays in delivery or delivery options, payment processing, processing of your inquiries, processing of complaints, returns, warranty cases, provision and guarantee of a customer service, sending evaluation inquiries to you after successful delivery or fulfilment of the contract, as well as for all other conceivable actions of DB Sports AG for the purpose of contract or order processing.
DB Sports AG also processes your personal information for marketing purposes. This includes, for example, sending newsletters, advertisements, information about special offers or services of DB Sports AG, etc., contacting you via various channels for information about existing special offers or services, advertisements, etc., conducting prize competitions and sweepstakes, the provision and implementation of bonus programs for loyal customers, the creation of user profiles for a better focus of our offers and our services to you and for the provision of customer-specific advertising, offers, prize competitions and sweepstakes, etc., as well as all other conceivable actions and measures which DB Sports AG will undertake in the future for marketing purposes.
In addition, DB Sports AG processes your personal information for customer analysis as well as market research and market analysis purposes. In this context, for example, evaluations of general and personal purchasing behaviour, as well as evaluations of user behaviour are conducted on our online shop.
Finally, DB Sports AG processes your personal information to provide and improve the services offered and to analyse user behaviour with regard to our online shop.
c.) Who we share your personal information with
We use your personal information within DB Sports AG and our affiliated companies. In addition, personal information may be passed on to external third parties who are service providers and provide services such as, but not limited to, operating a website, shipping of goods or sending of information (e.g. newsletters) to you, handling sweepstakes and providing an online customer service desk (Zendesk) available 24/7. Such external third parties may process the personal information forwarded by us in accordance with existing agreements concluded with us and for the purposes set out in this data privacy agreement. Insofar as we are bound to do so legally or by a court order, we will transfer personal information to agencies entitled to receive information. Within the scope of data privacy regulations, personal information may also be disclosed and processed abroad (also in countries without legislation ensuring adequate data privacy) for the provision of services by affiliated companies or by external third parties providing services for DB Sports AG. DB Sports AG takes reasonable steps to ensure that your personal information is processed, secured and transmitted in accordance with the applicable law.
d.) International transfer of personal information
e.) How long we store personal information
In principle, we delete the personal information collected from you as soon as it is no longer needed to fulfil the purpose for which it was originally collected, but at the latest after 10 years. However, we may be required by law to store your personal information for a longer period of time. In addition, if you ask us not to contact you again in the future, we will not automatically delete all your personal information. To respond to your request, DB Sports keeps records that include information about people who do not want to be contacted again in the future. We consider your request to do so as consent to the storage of your personal information for the purpose of maintaining such records, unless you instruct us otherwise.
We use session cookies and temporary or permanent cookies. So-called session cookies are automatically deleted from your computer or mobile device at the end of a browser session. Temporary or permanent cookies are stored on your computer or mobile device for an extended period or indefinitely after the end of a browser session and, for example, enable you to be recognised again on a future visit to our websites and to adopt your preferred settings.
You can view and delete the cookies stored on your computer and control and prevent the setting of cookies via the settings of your Internet browser. For more information, please contact the manufacturer or see the help function of your Internet browser. Please note that some features of the online shop may be restricted or not available if you do not allow cookies.
The cookies used on our websites may also be originated by third parties. Such cookies are used for marketing purposes to present advertisements and offers tailored to you on our websites. Furthermore, the cookies used by third parties can be used for customer and market analysis, as well as for the analysis of user behaviour.
Facebook Custom Audience
So-called social plugins (“plugins”) of the social network Facebook, operated by Facebook Inc., 1601 S. California Ave Palo Alto, CA 94304, USA (“Facebook”) are used on our websites. The plugins are marked with a Facebook logo or the phrase “Facebook Social Plugin”. You can find an overview of the Facebook plugins and what they look like here: https://developers.facebook.com/docs/plugins
If you access one of our pages which contains such a plugin, your browser makes a direct connection to the Facebook servers. The content of the plugin is transferred from Facebook directly to your browser and embedded into the page. Thanks to this embedding, Facebook receives the information that your browser has accessed the relevant page of our website, even if you do not have a Facebook account or are not currently logged in to Facebook. This information (including your IP address) is transmitted by your browser directly to a Facebook server in the USA and stored there.
If you are logged into Facebook, Facebook can directly link your visit to our site to your Facebook profile. If you interact with the plugins, for example by using the “Like” button or entering a comment, this information is also transmitted directly to a Facebook server and stored. The information is also posted on your Facebook profile and displayed to your Facebook friends.
Even when logged out, Facebook collects anonymous data via the plug-ins and sets you a cookie. If you log in to Facebook at a later time, this data can be assigned to your profile.
Please see Facebook’s privacy policies for the purpose and scope of data collection and the further processing and use of data by Facebook, as well as your rights and settings options for protecting your privacy: http://www.facebook.com/policy.php
If you do not want Facebook to directly link the data collected on our website to your Facebook profile, you must log out from Facebook before visiting our website. You can also completely prevent the loading of the Facebook plugins with add-ons to your browser, e.g. “Facebook Blocker” (http://webgraph.com/resources/facebookblocker/).
Retargeting and data collection by third parties for banner advertising
We use services of third parties who set cookies on our site for retargeting and banner advertising purposes. These are the following providers:
Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA; https://www.facebook.com/about/privacy
Data protection and data security
DB Sports AG complies with the legal provisions of Swiss data protection law, in particular the provisions of the Federal Act on Data Protection (DSG), the Ordinance to the Federal Act on Data Protection (VDSG) and the Telecommunications Act (FMG).
Automatically stored information (log files)
When you visit our online shop, information that does not allow us to draw direct conclusions about you personally, such as the name of the Internet provider (possibly in connection with the name of your company if it concerns company networks), the website that you visited previously, information that you have called up on our website, the date and time of your visit and the operating system used and the version of the respective browser, is automatically stored.
This information is collected and evaluated anonymously. It serves the sole purpose of improving the attractiveness, content and functionality of our websites. The passing on of information collected and evaluated in this way to third parties is excluded in any case.
Owner of the collected data
The owner of the collected data is DB Sports AG, Zugerstrasse 162, 8820 Wädenswil.
a.) Safety precautions
DB Sports AG takes appropriate technical and organisational measures to protect your personal information against any unauthorised processing and to ensure the confidentiality, availability and integrity of your personal information. These measures are intended to protect personal information on the systems of DB Sports AG in particular against the following risks:
Unauthorised or accidental destruction, accidental loss, technical errors, forgery, theft, unlawful use and unauthorised modification, copying, access or any other unauthorised processing. DB Sports AG also ensures the appropriate protection and security of personal information when disclosing your personal information to affiliated companies or service providers at home and abroad.
In particular, DB Sports AG uses SSL encryption (Secure Socket Layer) as a standard security measure. If you place an order on our online shop, personal information will be transmitted to us. The SSL procedure protects data sent by a customer to a company’s server via the Internet. SSL guarantees 3-fold protection:
- The information to be transmitted is encrypted;
- It ensures that the form is only returned to the server from which it was opened; and
- It is checked whether the data reaches its respective recipient completely and unchanged.
You can recognize the SSL-protected sections by the lock symbol in your browser. Secure connections are usually recognizable by their address, which begins with “https://”. If you double-click on the lock symbol, you will get more information about the security certificate.
b.) Reference to general risks
Please note that the Internet is generally not a secure environment and that data transmitted via the Internet may be accessible to unauthorised third parties, which may lead to the disclosure of this data, to changes in the information content or to technical malfunctions. Despite extensive technical and organisational security measures, data may be lost or intercepted and/or manipulated by unauthorised persons. It is your responsibility as a user to inform yourself about the necessary safety precautions and to take appropriate measures in this regard. If you send us confidential information, you do so at your own risk. If you consider this appropriate in a specific case, please contact us via a secure data transmission channel instead of via the Internet.
c.) Public contributions
Publicly provided contributions in any discussion forums or guest books operated by us on our websites are accessible to everyone. You should carefully check your contributions before publication to ensure that they do not contain any information that is not intended for the public. You should expect that your contributions will be recorded e.g. in search engines and will be accessible worldwide without a specific call-up of our offer. We cannot guarantee or accept liability for whether and to what extent such entries are stored, used or distributed by third parties.
d.) Harmful components
DB Sports AG assumes no responsibility and gives no guarantee that its website and other components used in connection with access to the website are free from viruses, worms, Trojan horses or other harmful items. Furthermore, DB Sports AG disclaims all liability for any tampering with the Internet user’s computer system by unauthorised parties. DB Sports AG expressly points out the danger of targeted hacking attacks.
We recommend the use of the current browser versions and the installation of continuously updated anti-virus software to combat viruses. Opening emails of unknown origin and unexpected email attachments should basically be avoided.
As a data subject, you have certain rights in relation to the personal information we process about you.
You have the right to know what information we process about you and can request an electronic copy of this information (right to information). You also have the right to correct or supplement incorrect or incomplete information and may request that we delete your information (right to correction and deletion). You can also object to the processing of certain personal information and demand a processing restriction of the processing (right to restrict the processing and right of objection). You also have the right to receive your personal information in machine-readable form and to pass it on to another person responsible for data processing (right of transferability).
Your rights may be restricted insofar as this is provided for by law or is necessary because of overriding own or third-party interests. Any information that we are required to save due to legal retention periods will be blocked instead of deleted, to prevent its use for other purposes.
Upon request, we will provide you with information about your stored data at the following address:
DB Sports AG
Tel: +41 44 683 22 00
Fax: +41 44 683 22 01
Our websites and their contents may contain links to websites of other companies. We are not responsible for the data protection precautions on external websites that you can access via these links. Please inform yourself directly about the data protection of these external websites.